Digital Marketing

Description

Digital marketing professionals are responsible for planning, executing, and optimizing online marketing campaigns to boost brand awareness, engagement, and sales. Key duties include managing SEO/SEM, social media, email campaigns, and website content, while analyzing performance metrics to improve ROI and conversion rates across various digital channels.
Core Job Responsibilities
Strategy & Planning: Developing, implementing, and managing digital marketing campaigns (SEO/SEM, email, social media, display ads).
Social Media Management: Building and maintaining a brand’s online presence, creating content, and engaging with audiences on platforms like Facebook, LinkedIn, and Instagram.
Content & SEO: Optimizing website content and structure for search engines to increase organic traffic.
Paid Advertising (PPC): Running paid campaigns on Google Ads, Bing Ads, and social media to drive traffic and leads.
Analytics & Reporting: Using tools like Google Analytics to track KPIs (ROI, conversion rates, cost per click), measure success, and report on performance to stakeholders.
Email Marketing: Designing and distributing newsletters, promotional offers, and automated nurturing campaigns.
Conversion Rate Optimization (CRO): Analyzing user behavior to optimize website landing pages, improve user experience, and maximize conversions.
Trend Monitoring: Staying updated on emerging technologies and industry trends to keep strategies competitive.
Required Skills
Technical Proficiency: Knowledge of CMS platforms (e.g., WordPress), CRM tools (e.g., HubSpot), and analytics tools (e.g., Google Analytics, Meta Business Suite).
Analytical Ability: Strong skills in data analysis to identify trends and optimize performance.
Creative Content Creation: Ability to write compelling copy for ads, social media, and websites.
Project Management: Time management skills to handle multiple campaigns and deadlines simultaneously.
Collaboration: Working with designers, developers, and sales teams to align marketing efforts.

How to Apply: Contact WhatsApp : +1 (307) 310-8290