Description

Job Overview

We are seeking a dynamic Marketing Specialist to lead and enhance our branding initiatives and digital presence. The ideal candidate will have a strong understanding of brand strategy and be skilled in managing brand identity across various social media platforms, collaborating closely with web designers, and driving content design efforts.

Key Responsibilities

The role involves developing and executing comprehensive branding strategies including brand positioning, name and tagline development, and corporate identity creation. You will guide web designers to refine our website by improving UX, ensuring responsiveness, and enhancing professional appearance. Your creativity will also extend to crafting social media visuals, campaign graphics, and branded assets that maintain consistency with our brand voice.

• Develop brand strategy and positioning
• Create naming conventions and taglines
• Oversee logo design and corporate identity elements
• Define brand persona and tone of voice
• Manage visual language and guidelines
• Plan and enhance website user experience and development
• Design custom social media posts and campaign materials
• Produce HR and employer branding visuals like recruitment campaigns, employee spotlights, and recognition materials

Required Skills & Expertise

The ideal candidate should be proficient in guiding web design improvements, including navigation structure, call-to-action clarity, and the removal of placeholder content. A strong eye for detail and expertise in brand visual supervision ensures all materials align with the established brand language. Experience in creating reusable and editable design files for ongoing internal use is essential.

Additional Details

The redesigned website must:

• Project a professional and credible corporate image
• Organize service verticals clearly
• Feature fully responsive design and optimized performance
• Include a structured admin panel for selective content management

Social media and HR branding support includes customized LinkedIn posts, project showcase layouts, announcement visuals, and employee communication templates.

How to Apply

Candidates interested in this immediate opportunity are encouraged to send their updated CV to sandeep2544@gmail.com or contact via WhatsApp at +919567978489. Immediate joining is required.